Ensuring the Future Through Innovation
$3.5m raised of $10m goal
We have been producing groundbreaking content for decades. Innovation is in our DNA.
Now is the time to create a home for innovation. We have launched two labs dedicated to invention in today’s ever-evolving media environment: one focused on content and the other on models of support.
The iLab embodies WBUR’s commitment to exploring and incubating new programming. In the iLab we take thoughtful risks, investing in the bold thinkers and new voices who will create the next generation of content for public radio. We aim to better serve existing audiences, reach new and non-traditional public radio consumers and explore diverse subjects of intense interest.
WBUR established BizLab to discover and develop sustainable models of support for public radio in the digital age. Given the rapidly changing landscape of content consumption, this is an urgent need – and a massive undertaking, requiring new technology, new partnerships and creative experimentation.